2023 SEMA Show Registration Opens May 1

May the First be with You

Registration for the 2023 SEMA Show opens May 1. The annual trade event taking place October 31-November 3 at the Las Vegas Convention Center is the ultimate business gathering for the automotive specialty equipment industry.

sema floor

By bringing together all segments of the industry – including racing and performance, mobile electronics, hot rod and restoration, restyling and car care, collision repair, trucks, offroad, powersports, overlanding, and wheels and tires – the SEMA Show is the place to discover new products and trends, make new business contacts, strengthen existing ones, and help professionals take their careers from good to great.

“With the worldwide automotive industry gathered together in Las Vegas, the SEMA Show gives attendees the once-a-year opportunity to connect as a global community,” said Tom Gattuso, SEMA VP of Events. “Attendees build meaningful relationships, develop trust, and strengthen bonds that lead to partnerships and real results. They are engaging on a level that doesn’t compare to anything else.”

sema floor

Registration of only $40 per person is open to buyers and attendees who sign up between May 1-June 30. Early registration also ensures that applicants will receive important news and updates about the SEMA Show in advance, including actual badges in the mail before the event in November.

“The most successful attendees at the SEMA Show are those who secure their badges early,” said Gattuso. “In addition to saving money, Showgoers who register early benefit by learning about special events, opportunities, and discounts.”

Upon registering, attendees will be guided on exclusive discounts for hotels, best practices for connecting with exhibitors, links to sign up for free educational seminars, details about networking events and activities, tips for navigating the Las Vegas Convention Center, the ability to request a travel visa, and more.


SEMA logo









1575 Valley Vista Drive

Diamond Bar, CA 91765


SEMA, the Specialty Equipment Market Association founded in 1963, represents the $39.2 billion specialty automotive industry. The industry provides appearance, performance, comfort, convenience and technology products for passenger and recreational vehicles. Association resources include market research, legislative advocacy, training and product development support, as well as leading trade shows such as the SEMA Show in Las Vegas, NV, and the Performance Racing Industry (PRI) Trade Show in Indianapolis, IN. For more information, visit www.sema.org, www.semashow.com or www.performanceracing.com.